When you pursue this path, you discover certain areas in yourself that you are ashamed to acknowledge, even to yourself. What you may be ashamed of may be faults, but not always and not necessarily. You may be as ashamed of very legitimate needs as you are of faults, or of assets, for that matter. First you are not even aware that such shames exist. It takes a considerable amount of time and effort before you become aware of those facets within yourself you are deeply ashamed to face. You cover these facets with a pretense that is the reverse of your specific shame.